Brand & Web Design
Lyme is a family-owned fishmonger dedicated to providing sustainably caught seafood, both online and in-store. Our team worked closely with Lyme to create a brand and website that encapsulates their passion for sustainability and quality. We brought their story to life, focusing on their dedication to delivering fresh, responsibly sourced seafood.
We developed a brand identity that highlights Lyme’s connection to the sea and their commitment to sustainability. Soft blues and greens paired with natural textures evoke the freshness of their products and their eco-conscious values. The logo features a minimalist fish motif, reinforcing their focus on simplicity and quality.
The Lyme website is a vibrant, user-friendly platform that makes shopping for seafood an enjoyable experience. Featuring an easy-to-navigate product catalogue, detailed sustainability information, and stunning imagery, the site engages customers while reinforcing Lyme’s values. The design ensures a seamless shopping experience across desktop and mobile devices.
